Why Sonny Side Up?
Most training is forgettable. Instead create lasting change.
Traditional mental health training often checks a compliance box - but does little to develop real practical skills. Behind the scenes, stress, disconnection, and burnout cost businesses billions.
We flip the script, combining Mental Health First Aid England certified training with experiential learning techniques to equip teams with skills practised so they’ve the confidence to act on mental health when it matters most.
Trusted by
Why most training fails - and how we fix it.
Training that stops at awareness doesn’t work. We take it further.
Many training programs:
Focus on compliance, not retention for transformation.
Overload teams with theory but no practical skills.
Fail to adapt to real-world workplace challenges.
We do things differently. By blending expert-led learning with hands-on practice, we make training engaging, practical and effective so teams know how to support mental health.
Read our reviews
A lovely bunch of thanks from customers, partners and participants.
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"Sonny’s expertise, interactive approach, and real-life examples made mental health training engaging, empowering, and truly memorable."
Dr Razia Sultana
PhD, FHEA, CPsychol, Anglia Ruskin University -
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“Sonny’s training is engaging, practical, and deeply impactful—equipping teams with real confidence to support mental health.”
Lisa Lewis
MHFA National Trainer -
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"Sonny’s training made our team more confident, open, and supportive of each other, our customers and community."
Simon Naylor
Artistic Director 53Two -
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"Sonny is an excellent, warm, and charismatic facilitator. Enact has had the delight to engage Sonny for multiple projects leading our most popular learning and development drama-based programmes."
Peter Allen
Enact Solutions -
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"Sonny proved to be an excellent facilitator. His friendly, approachable personality, combined with his deep knowledge and understanding, made a significant impact on our learning experience as whole."
Sophie Dalgleish
Alchemist
About Sonny
Setting the stage for mental health training that really works
Sonny has seen first-hand how mental health struggles affect lives, from anxiety and depression to the devastating impact of suicide. That’s why he’s dedicated his life to making a difference.
As a Mental Health First Aid Instructor, Sonny combines his acting expertise with experiential learning to help organisations deliver lasting impact from MHFA certified mental health training.
Sonny graduated as a professional actor in 2007 and has appeared in London’s West End and on TV in EastEnders, Coronation Street and Outlander. He’s been a full-time trainer for the last 5 years.
During the pandemic, Sonny created and hosted a podcast exploring mental health in the creative industry. Over 44 episodes, he interviewed everyone from actors and directors to drag queens and porn stars.
“I am super passionate about bringing that same positive change to your company”
Sonny Ferretti
Beyond awareness, towards true belonging.
At Sonny Side Up, we believe that what we do isn’t just about training or creating better culture. It’s about belonging.
True belonging happens when people feel safe, seen, and supported. Mental health and behaviour isn’t something we talk about - it’s at the core of everything we do. It’s with us every second of the day. It’s our closest companion - so, why wouldn’t we nurture it?
We are committed to creating a space where everyone, regardless of background or experience, has the tools, techniques, and strength to make effective change for themselves and others.
Our key values
Bravery Over Perfection – We don’t expect perfection, just the courage to show up. Whether it’s learning, speaking up, or supporting others, mistakes are part of our growth.
Empathy in Action – Bigger than listening or understanding; it’s about connecting with people in meaningful ways. Listen without judgment. Support without hesitation.
Learning That Sticks – Training can be a real drag. We bring energy, real-world relevance, and immersive experiences to make learning unforgettable.
Stronger Together – No one should feel alone in their struggles. We foster a community where open conversations and mutual support drive real change.
Mental health is a collective responsibility, and together, we’re building a culture where people feel confident, capable, and connected.
At Sonny Side Up, you belong. Welcome to the family.